By Bryan Cohen:
Self-motivation is crucial for authors, regardless of which publishing path you choose. Writing a book is difficult enough, but when you add on editing and marketing, it can feel impossible. And I’m crazy enough to have self-published 32 times. How did I do it? I learned a few ways to trick myself into doing work when my brain wants nothing but mindless entertainment.
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By Rachelle Gardner:
I’ve just finished reading Brad Stone’s The Everything Store: Jeff Bezos and the Age of Amazon. I’m still processing what I learned, and checking other sources for differing perspectives, but my initial reaction is that this is an eye-opening, clarifying, sobering yet illuminating resource for anyone interested in publishing or business in general.
I approached this book the same way I’ve always approached Amazon: (1) as an Amazon customer, and (2) as a person employed by traditional publishing. The two perspectives leave me feeling a little whiplashed at times, since they induce two opposing views of Amazon.
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